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Hello Hatsu! (2016)




Tasks: Art Direction, Design, Lighting, Shading, Render. (Full Credits Below)
Advertising

Client — Hatsu

We’ve had the huge pleasure to Direct the first tv commercial of Hatsu, a Colombian tea drink's family anxious and excited to say Hello to all the world! We've worked closely between Playful & Plenty to create this exotic & fresh 30 secs motion piece full of lovely sets where the bottles travel around.



Styleframes:


Process:




Credits:

Directed by
Playful

Creative Direction
Pablo Alfieri

Executive Production
Ines Palmas

Art Direction
Fede Kanno & Pablo Alfieri

Animation Director
Hernan Estevez

Graphic designers
Federico Bogado, Valeria Moreiro, Fede Kanno & Pablo Alfieri

3D Animators
Hernan Estevez & Macs Riedel

3D Modelling
Benajmín Jagusieczko & Sergio Damonte
Shading & Lighting
Fede Kanno & Pablo Alfieri

Compositing & Color
Matias Mastrogiano

Edition
Pablo Alfieri

Sound Design
Delirium
Client
Hatsu

Art Director
Daniel Aristizábal

Producer
Daniel Gallego

Special Thanks to Mariano Farias, Daniel Aristizábal
© 2019 Fede Kanno